Matthew Podominick comments on sales outlook for ES

Many are worried, given the current economic client, that consumers will forgo added features on a car purchase such as electronic suspensions. As this is a relatively new technology, cost will continue to come down. Tenneco, for example, is working on developing it's own valve technology - rather than purchasing from an outside supplier. Material costs have also come down. It is predicted that a current suspension option costing $1000 on a Mercedes C class might only cost $400 in 3-5 years. This will no doubt increase demand, and as the economy turns around in late 2009 - you will most likely be seeing many more of these options on American and European roads.
-Matthew Podominick